Selling Out: Street Art as Advertisement and Commissioned Works
deTour Description
Street art is becoming mainstream, thanks in part to commissioned works by the City Council and private enterprises. The art form has come quite a way from being underground, illegal, and threatening—street art is now considered to be family-friendly and is thereby endorsed institutionally, drawing tourists to come see these works of art.
My tour takes the participant through the CBD, beginning at an art supply store on Little La Trobe Street and ending up in Melbourne Central. This tour draws insight into the commercialization and 'selling out' of street art, featuring notable commissioned works in Melbourne Central and shops who use street art to advertise their products. My project invites the participant to question the ethics of selling street art, and whether the artwork/artist can maintain their integrity when they put their art up for sale.